Our company is planning a rebranding and will be changing its legal business name.
The planned changes include:
- Changing the business name.
- Keeping the same physical address and business operations.
- Moving the existing website to a new domain with 301 redirects.
- Keeping our existing social media accounts and updating their branding.
We can provide updated trade license and legal documents to verify the new business name.
My main concern is our existing Google Business Profile, which already has customer reviews, ratings and business history.
Can we simply update the business name on our existing profile and retain all reviews and history, or would Google consider this a significant rebranding and require us to create a new profile?
Has anyone experienced a similar situation?
Source: r/LocalSEONews · by /u/Zaw618naing02