I'm the founder of FranklyMail. A recent post about it got around 32,000 views, but an older conversation did more to clarify who I should actually be building for.
I thought the pitch was obvious: email on your own domain without paying for every mailbox. $9 a year, 10 GB shared storage, unlimited mailboxes and domains within one organisation.
People pointed out two holes in how I was explaining it.
First, several addresses don't necessarily mean several paid users. Aliases and shared mailboxes already solve plenty of those cases. Someone who needs support@ and billing@ going to the same inbox may have no reason to switch.
Second, a business paying for Google or Microsoft often wants the rest of the suite. Saving money on email doesn't help if they still need the documents, meetings and employee administration.
The use case that kept making sense was narrower: someone running several projects under their own business who wants separate, real inboxes, without a new seat subscription for each one. That's much closer to why I built it myself.
The other surprise was how often $9/year sounded worrying rather than attractive. People wanted to know whether I'd still be around and whether their mail would arrive. A lower price doesn't answer either question.
In that older thread, one initially skeptical reader later said they'd signed up, then gave me a detailed breakdown of where DNS setup was confusing. I can't attribute that to a single reply, but it was much more useful than another view count.
FranklyMail is still a new provider. It does email, not the whole work suite, and doesn't allow bulk or transactional sending. Context: https://franklymail.com
What customer objection made you realise you were pitching your product to the wrong person?
Source: r/Entrepreneurs · by /u/Taniai_